Business Model Canvas, but adapted to individuals. It is based on 9 blocks that allow you to map out your career and optimize it based on your skills, aspirations, and market opportunities.
Here are the 9 key elements, applied to the role of a ServiceNow consultant:
1. Value Proposition: What I bring to the market 💡
🔹 Automate and optimize IT processes with ServiceNow
🔹 Support companies in their digital transformation
🔹 Simplify IT service management (ITSM, ITOM, CSM, SecOps, HRSD…)
🔹 Train and coach teams to become autonomous on ServiceNow
🔹 Solve complex technical problems by providing tailored solutions
👉 Key question: What is my uniqueness as a ServiceNow consultant?
2. Customer Segments: Who am I targeting? 🎯
🔹 Companies (SMEs, large companies, public sector) looking to implement ServiceNow
🔹 IT service firms (ESN) looking for an expert consultant to strengthen their teams
🔹 Junior consultants who need guidance to gain expertise
🔹 IT managers wanting to optimize their internal processes with ServiceNow
👉 Key question: What types of clients need my expertise and support?
3. Channels: How do I deliver my value? 📡
🔹 Consulting and integration on ServiceNow projects
🔹 Corporate or online training (CSA, ITSM, ITOM, etc.)
🔹 Blog articles, webinars, and knowledge sharing on LinkedIn
🔹 One-on-one coaching sessions for ServiceNow consultants
🔹 Speaking at ServiceNow events and conferences
👉 Key question: Which channels are the most effective to reach my clients?
4. Customer Relationships: How do I interact with them? 🤝
🔹 Providing personalized service and tailored support
🔹 Mentoring and coaching for consultants in development
🔹 Collaborative workshops and interactive training
🔹 Post-project support to ensure successful ServiceNow implementation
👉 Key question: How can I build trust and ensure effective follow-up with my clients?
5. Revenue Streams: How do I generate income? 💰
🔹 Consulting missions (freelance or through an IT services company)
🔹 ServiceNow training (CSA, ITSM, ITOM…)
🔹 Certified revision sessions (free and paid)
🔹 Creating paid content and resources (white papers, online courses)
🔹 One-on-one coaching for IT consultants and professionals
👉 Key question: Which services allow me to diversify my income sources?
6. Key Resources: What enables me to succeed? 🚀
🔹 ServiceNow expertise and advanced certifications
🔹 My professional network (clients, partners, ServiceNow community)
🔹 My experience in architecture and tech lead roles on complex projects
🔹 My skills in training and coaching
🔹 My ability to solve problems and offer tailored solutions
👉 Key question: What are my strategic resources and how can I strengthen them?
7. Key Activities: What do I do daily? 📌
🔹 Analyze client needs and propose suitable ServiceNow architectures
🔹 Develop and customize ServiceNow modules
🔹 Deliver training and coaching sessions
🔹 Produce educational content (blog, webinars, case studies)
🔹 Build my personal brand by sharing my expertise
👉 Key question: What activities are essential to deliver my value?
8. Key Partnerships: Who do I collaborate with? 🤝
🔹 IT service firms looking for ServiceNow experts
🔹 IT training platforms to expand my reach
🔹 IT experts in other fields to create synergies
🔹 ServiceNow communities for continuous learning and exchange
🔹 Freelance IT professionals to collaborate on larger projects
👉 Key question: Who can help me grow my business?
9. Cost Structure: What do I need to invest in? 💸
🔹 Training and certifications to stay up to date
🔹 Management tools (CRM, monitoring and documentation tools)
🔹 Hosting, website, branding and communication expenses